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Forms & Surveys · 2026 Comparison

SurveyMonkey vs Qualtrics

Last Updated: 2026-05-14

Which Forms & Surveys tool is right for your business in 2026? We compared 17 features across pricing, integrations, ease of use, and more.

SurveyMonkey

Forms & Surveys

"SurveyMonkey is an online survey development cloud-based software as a service company that provides surveys for market research, customer satisfaction, and employee engagement."

Visit SurveyMonkey →

Qualtrics

Forms & Surveys

"Qualtrics is an experience management software that allows organizations to collect and analyze data related to customer and employee experiences, market research, and product feedback."

Visit Qualtrics →

🏆 Winner for Small Business

Qualtrics

SurveyMonkey is better for small businesses due to its cost-effective pricing and free trial options.

Try Qualtrics Free →

✅ SurveyMonkey is best for…

  • • Budget-friendly solution
  • • Simple survey creation
  • • Clear reporting tools

✅ Qualtrics is best for…

  • • Diverse question types
  • • Extensive integration options
  • • Comprehensive analytics

🏆 Winner for Mid Market

Qualtrics

Qualtrics is the better choice for mid-market due to its robust features and extensive support.

Try Qualtrics Free →

✅ SurveyMonkey is best for…

  • • Basic analytics
  • • Ease of use
  • • Cost-effective pricing

✅ Qualtrics is best for…

  • • Advanced analytics
  • • Team collaboration features
  • • Extensive customization options

🏆 Winner for Enterprise

Qualtrics

Qualtrics excels in the enterprise segment due to its advanced security and analytics capabilities.

Try Qualtrics Free →

✅ SurveyMonkey is best for…

  • • Cost-effective pricing
  • • User-friendly interface
  • • Basic survey features

✅ Qualtrics is best for…

  • • Enterprise-grade security
  • • Comprehensive real-time feedback
  • • Advanced data analysis tools

Pricing Plans

SurveyMonkey Plans

Individual Plan $25/mo
Team Plan $75/mo
Business Plan $300/mo

Qualtrics Plans

Research Core $150/mo
Employee Experience $300/mo
Customer Experience $500/mo

Feature Comparison

Feature Score Summary

17 features compared across 14 categories

2 SurveyMonkey wins
0 Ties equal
15 Qualtrics wins

Survey Features

2 features
Survey Templates Qualtrics wins

SurveyMonkey

100+ templates

Qualtrics

200+ templates

Question Types Qualtrics wins

SurveyMonkey

10 question types

Qualtrics

20 question types

Integration

1 feature
Third-party Integrations Qualtrics wins

SurveyMonkey

Limited integrations

Qualtrics

Extensive integrations

Reporting

1 feature
Advanced Analytics Qualtrics wins

SurveyMonkey

Basic analytics

Qualtrics

Advanced predictive analytics

Collaboration

2 features
Team Collaboration Features Qualtrics wins

SurveyMonkey

Basic collaboration

Qualtrics

Robust collaboration tools

Sharing Options Qualtrics wins

SurveyMonkey

Basic sharing

Qualtrics

Extensive sharing capabilities

Customization

1 feature
Customization Options Qualtrics wins

SurveyMonkey

Limited customization

Qualtrics

High-level customization

User Experience

1 feature
User Interface Qualtrics wins

SurveyMonkey

Simple interface

Qualtrics

Intuitive, user-friendly interface

Support

1 feature
Customer Support Qualtrics wins

SurveyMonkey

Email support only

Qualtrics

24/7 support

Pricing

2 features
Pricing Model SurveyMonkey wins

SurveyMonkey

$25/month

Qualtrics

$150/month

Free Trial SurveyMonkey wins

SurveyMonkey

Yes

Qualtrics

No

Data Collection

1 feature
Mobile Compatibility Qualtrics wins

SurveyMonkey

Mobile-friendly

Qualtrics

Fully optimized

Security

1 feature
Data Security Features Qualtrics wins

SurveyMonkey

Standard security

Qualtrics

Enterprise-grade security

Usability

1 feature
Ease of Use Qualtrics wins

SurveyMonkey

User-friendly

Qualtrics

Very intuitive

Feedback

1 feature
Real-time Feedback Qualtrics wins

SurveyMonkey

Available

Qualtrics

Advanced real-time feedback

Accessibility

1 feature
Accessibility Features Qualtrics wins

SurveyMonkey

Standard accessibility

Qualtrics

Highly accessible

Analysis

1 feature
Data Analysis Tools Qualtrics wins

SurveyMonkey

Basic analysis

Qualtrics

Comprehensive analysis tools

Frequently Asked Questions

Which is cheaper, SurveyMonkey or Qualtrics?

SurveyMonkey is generally more affordable, with starting prices at $25/month compared to Qualtrics's $150/month.

Who is SurveyMonkey best suited for?

SurveyMonkey is highly recommended for businesses that specifically need: budget-friendly solution, simple survey creation, clear reporting tools.

When should I choose Qualtrics instead?

Qualtrics is the better choice if your primary focus is: diverse question types, extensive integration options, comprehensive analytics.

What is the final verdict on SurveyMonkey vs Qualtrics?

SurveyMonkey is better for small businesses due to its cost-effective pricing and free trial options.

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Want to see the bigger picture?

We've compiled the ultimate buyer's guides comparing the top tools across every major B2B category. See how these platforms rank against the entire market.

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