A AgentStackPro
Comparisons
CRM & Sales · 2026 Comparison

Keap vs Zoho CRM

Last Updated: 2026-05-14

Which CRM & Sales tool is right for your business in 2026? We compared 18 features across pricing, integrations, ease of use, and more.

Keap

CRM & Sales

"Keap is a customer relationship management tool designed for small businesses, providing automation, marketing, sales, and CRM functionalities."

Visit Keap →

Zoho CRM

CRM & Sales

"Zoho CRM is a cloud-based customer relationship management software with features like sales automation, marketing automation, and analytics."

Visit Zoho CRM →

🏆 Winner for Small Business

Zoho CRM

Zoho CRM is the better choice for small businesses due to its affordability and comprehensive features.

Try Zoho CRM Free →

✅ Keap is best for…

  • • Businesses looking for a user-friendly interface.
  • • Simpler CRM needs without advanced functionalities.
  • • Users who prioritize direct support channels.

✅ Zoho CRM is best for…

  • • Businesses needing advanced lead scoring and management.
  • • Cost-effective solution with robust features.
  • • Integration with multiple applications.

🏆 Winner for Mid Market

Zoho CRM

Zoho CRM excels for mid-market due to its extensive integrations and advanced features.

Try Zoho CRM Free →

✅ Keap is best for…

  • • Companies that prefer an easy-to-navigate platform.
  • • Those requiring basic functionalities.
  • • Organizations that prioritize personal customer support.

✅ Zoho CRM is best for…

  • • Mid-market businesses seeking customizable workflows.
  • • Firms that require comprehensive reporting and analytics.
  • • Teams in need of strong collaboration tools.

🏆 Winner for Enterprise

Zoho CRM

Keap is more suited for large enterprises needing advanced functionalities.

Try Zoho CRM Free →

✅ Keap is best for…

  • • Large teams requiring robust security and performance.
  • • Enterprises that benefit from high-level custom workflows.
  • • Organizations focused on specific automations and efficiencies.

✅ Zoho CRM is best for…

  • • Industries that need extensive integrations.
  • • Firms relying on a vibrant user community for support.
  • • Companies preferring comprehensive training resources.

Pricing Plans

Keap Plans

Essentials $79/mo
Pro $149/mo
Max $199/mo

Zoho CRM Plans

Standard $14/mo
Professional $23/mo
Enterprise $40/mo

Feature Comparison

Feature Score Summary

18 features compared across 17 categories

1 Keap wins
0 Ties equal
17 Zoho CRM wins

CRM Functionality

2 features
Contact Management Zoho CRM wins

Keap

Basic with segmentation

Zoho CRM

Advanced with custom fields

Lead Scoring Zoho CRM wins

Keap

Limited basic scoring

Zoho CRM

Comprehensive lead scoring

Pricing

1 feature
Monthly Cost Zoho CRM wins

Keap

$79/month

Zoho CRM

$14/month

Integrations

1 feature
Built-in Integrations Zoho CRM wins

Keap

Offers some integrations

Zoho CRM

Wide-ranging integrations with apps

User Interface

1 feature
Ease of Use Keap wins

Keap

User-friendly interface

Zoho CRM

Can be complex for beginners

Customization

1 feature
Custom Workflows Zoho CRM wins

Keap

Basic functionality

Zoho CRM

Highly customizable workflows

Customer Support

1 feature
Support Channels Zoho CRM wins

Keap

Email and chat support

Zoho CRM

Phone, email and chat support

Automation

1 feature
Email Campaigns Zoho CRM wins

Keap

Basic email marketing

Zoho CRM

Advanced email campaign tools

Reporting

1 feature
Analytics Dashboards Zoho CRM wins

Keap

Basic reporting tools

Zoho CRM

Customizable analytics dashboards

Collaboration

1 feature
Team Collaboration Tools Zoho CRM wins

Keap

Limited collaboration features

Zoho CRM

Multiple team collaboration features

Mobile Access

1 feature
Mobile App Availability Zoho CRM wins

Keap

Mobile app available

Zoho CRM

Fully-featured mobile app

Scheduling

1 feature
Meeting Scheduling Zoho CRM wins

Keap

Basic scheduling features

Zoho CRM

Integrated scheduling tools

Data Import/Export

1 feature
Import/Export Functionality Zoho CRM wins

Keap

Basic import/export

Zoho CRM

Robust import/export capabilities

Performance

1 feature
Speed and Reliability Zoho CRM wins

Keap

Average performance

Zoho CRM

High performance and uptime

Security

1 feature
Data Security Features Zoho CRM wins

Keap

Basic security measures

Zoho CRM

Advanced security protocols

Community

1 feature
User Community Resources Zoho CRM wins

Keap

Limited community resources

Zoho CRM

Vibrant user community

Training

1 feature
Training Resources Zoho CRM wins

Keap

Basic training materials

Zoho CRM

Comprehensive training programs

Email Integrations

1 feature
Email Software Integration Zoho CRM wins

Keap

Limited email integrations

Zoho CRM

Multiple email software integrations

Frequently Asked Questions

Which is cheaper, Keap or Zoho CRM?

Zoho CRM is the cheaper option starting at $14/month, while Keap begins at $79/month.

Who is Keap best suited for?

Keap is highly recommended for businesses that specifically need: businesses looking for a user-friendly interface., simpler crm needs without advanced functionalities., users who prioritize direct support channels..

When should I choose Zoho CRM instead?

Zoho CRM is the better choice if your primary focus is: businesses needing advanced lead scoring and management., cost-effective solution with robust features., integration with multiple applications..

What is the final verdict on Keap vs Zoho CRM?

Zoho CRM is the better choice for small businesses due to its affordability and comprehensive features.

Compare Alternatives

See how Keap and Zoho CRM stack up against other top tools.

View all comparisons →
CRM & Sales

ActiveCampaign vs Keap

Read comparison
CRM & Sales

Bitrix24 vs Zoho CRM

Read comparison
CRM & Sales

Close vs Keap

Read comparison

Want to see the bigger picture?

We've compiled the ultimate buyer's guides comparing the top tools across every major B2B category. See how these platforms rank against the entire market.

Browse All Guides →
Try Keap Try Zoho CRM